What is Cultural Change
A Cultural Change can be
explained as a process where an organization embarks to realign its organization
culture with its vision, mission, and core values or to adapt to a new global
market change/pattern in order to achieve its strategic goals.
Changing or transforming
the culture at the right time is critical for an organization to sustain and be
competitive in its market place. The top management should evaluate the
internal and external environment to foresee any changes which can affect the
performance, employees and the existence of the company. This will require the
company to realign its culture to overcome the uncertain and challenging
situations.
Key factors to consider
in a cultural change process
Determine how your company's
culture needs to change
The company requires to analyze
on what dimensions the culture should transform. It may be the business model
or digitalization thus the ultimate result should be growth in the organization.
Obtaining expertise from professional
bodies
The change could be vast
where the company’s management will not be able to address certain issue.
Therefore, the change process can be assisted by professional firms who are
experts in business culture revival.
Overcome obstacles and celebrate
quick wins
The process of cultural
change itself can be challenging. The transformation teams are supposed to work
cohesive to overcome the complications while celebrating minor milestones and
quick wins.
Constant communication
The process of change
should be continuously communicated to the employees across the entire organization.
Milestones, current achievements, benefits of the change, transformations
progress and the direction of the change should be clearly communicated
frequently and repeatedly to involve each and every employee in the change process.
Challenges in a Cultural
Change
Resistance to change
In an organization the
workers would have a routine way of carrying out tasks in their day to day work-life.
Changing or transforming them can be challenging. Resistance to change could
occur due to many reasons and the most important would be the fear of failure.
Employees are reluctant to make mistakes due to the blame and responsibility
that would result.
Lack of commitment
The lack of commitment
when a change is happening can create adverse results in the process. Due to
the resistance employees exhibit they will not be committed to contribute
towards transforming successfully.
Barriers in communication
It is necessary to have a seamless communication to effectively enable the change process. There can be difficulties in connecting with all the employees and communicating the direction and route towards a successful cultural change.
Conclusion
A cultural change is
essential for an organization to achieve sustainability and growth in the
market the company operates. Hence is can be important to make sure the change
process is functioning according to its desired plan.
References
Bate, S.P., 2010. Strategies for cultural change. Routledge.
Changing the organizational culture (2019) YouTube video, added by GreggU(online), https://youtu.be/amOOlgFT8dc
(Accessed on 28 April 2022)
Del Val, M.P. and Fuentes, C.M., 2003. Resistance to change: a
literature review and empirical study. Management decision.
A cultural changing or transforming the organizational culture at the right time the management should study the changes what are the affect of performance . In your article clearly discribed the cultural changes and challeges in cultural change as well.good luck
ReplyDeleteCultural change is the process by which a company encourages employees to adopt behaviors and attitudes that are consistent with the company's values and goals. Unique heading and explanation all the best
ReplyDeleteAs discussed, cultural changes are required in organisations and this need to be well managed. HR managers and supervisors need to educate employees about the importance and benefits of the change. It should be implemented in an efficient way and not affect employees productivity levels. Good article Zaman.
ReplyDeleteAccording to market and environmental behaviours a company should adopt for new cultures. However cultural change is huge challenge for an organisation. Discussed required information in the subject.
ReplyDeleteWell done.
A strong business culture encourages employees to work efficiently in order to meet the organizations objectives. Employees who believe they work in a comfortable environment are more likely to report to work and do above and beyond the company's expectations. Employees will feel that they are growing within the organization, but if they feel they are working in a negative environment, they will leave. good article.
ReplyDeleteManaging cultural change makes it easier for employees to learn and make sense of what is going on in the organization. It also establishes stability throughout the organization and increases confidence in leadership's ability to implement these changes. Well written good luck!!
ReplyDelete